商標翻譯的注意事項有什么?
日期:2019-10-24 發布人: 來源: 閱讀量:
商標翻譯會對企業的形象等方面有一定的影響,那么商標翻譯的注意事項有什么?今天證件翻譯公司給大家分享商標翻譯的注意事項有什么?
Trademark translation will have a certain impact on corporate image and other aspects. What are the precautions for trademark translation? What are the precautions for certificate translation company to share trademark translation with you today?
1、想要做好商標翻譯要盡量的譯出原商標的多重含義,讓人能夠產生一定的聯想,這樣對于消費者來說也會產生美感和信任感。
1. If you want to do a good job in trademark translation, you should try to translate the multiple meanings of the original trademark, so that people can have certain associations, which will also produce a sense of beauty and trust for consumers.
2、針對不同的產品進行翻譯時,要保證商標翻譯出來的譯文是適合該類產品的,不能任何產品都跟著感覺走,要知道只有適合的才是最好的。
2. When translating for different products, it is necessary to ensure that the translation of trademark translation is suitable for this kind of products, and that no product can follow the feeling. It is necessary to know that only suitable products are the best.
3、在進行商標翻譯時,翻譯工作者不能盲目的選擇很浮夸的詞匯,這樣會使得消費者產生抵觸心理,對產品也會產生不好的印象。
3. In trademark translation, translators can't blindly choose the pompous words, which will make consumers have a psychological conflict and have a bad impression on the products.
4、不能使消費者對產品產生不愉快的聯想,這就要求翻譯工作者在進行商標翻譯時要盡量避免語言文化中的禁忌。
4. Consumers cannot have unpleasant associations with products, which requires translators to avoid taboos in language and culture as much as possible.
5、翻譯出來的內容應該符合商品的屬性,要反映出商品的特點。商標翻譯工作者不僅要有商品意識,而且還需要充分考慮到消費者的反應,要擺脫一味的字面意思,做到畫龍點睛。
5. The translated content should conform to the attributes of the goods and reflect the characteristics of the goods. Trademark translators should not only have commodity awareness, but also fully consider the response of consumers, get rid of the literal meaning and make the finishing point.
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